Intellectual Property Keyed to Merges
AMF, Inc. v. Sleekcraft Boats
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- Topic: Identifies the topic of law and where this case fits within your course outline.
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- Procedural Posture & History: Shares the case history with how lower courts have ruled on the matter.
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AMF, Inc. (Plaintiff) manufactured Slickcraft boats and its mark was federally registered in 1969. Sleekcraft Boats (Defendant) also manufactured boats and its name was selected without knowledge of AMF’s (Plaintiff) use. Plaintiff sued for infringement of its trademark, claiming the boat lines were competitive. Defendant claimed that its boats are not competitive with Slickcraft boats as they manufactured only high performance boats meant for racing enthusiasts. The district court held that Plaintiff’s trademark was valid but not infringed because confusion was not likely. AMF (Plaintiff) appealed.
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