Contracts Keyed to Blum
Blackmon v. Iverson
Jamil Blackmon (Blackmon) was a family friend of Allen Iverson (Iversn) and provided financial support and shelter to Iverson’s family on occasion. Blackmon suggested that Iverson use the nickname “The Answer” when he entered a basketball league and Iverson promised Blackmon 25 percent of any proceeds, including merchandise, that came from the use of the nickname. When Iverson joined the NBA in 1996, Blackmon sought a contract with Reebok to sell merchandise with the logo “The Answer.” Blackmon sued Iverson for breach of contract for not receiving his portion of the proceeds. Iverson filed a motion to dismiss.
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